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Archive for the ‘Customer Nurture’ Category

Tips for Improving Customer Retention

customer retention
In today’s marketplace, your current and prospective customers are just a few clicks away from learning all they need to know about your business as well as your competitors. In such an incredibly transparent world, retaining your customer base requires a persistent strategy. According to global management consulting firm Bain & Company, increasing customer retention…

Using Promotional Products to Recognize Employees

Using Promotional Products to Recognize Employees
When formal and informal recognition is built into your company culture, it can help you to attract and retain top performers while deepening commitment to your organization. Using promotional products to recognize employees can lead to increased satisfaction and motivation among your team. Consider that companies with effective employee recognition programs enjoy 31% lower voluntary…

How to Survey Your Customers to Boost Satisfaction

high-impact printing
A 2% increase in customer retention has the same effect as decreasing costs by 10%, say Emmet Murphy and Mark Murphy in Leading on the Edge of Chaos. And we’ve all heard it said that most unhappy customers don’t complain; they just don’t bother to come back. Do you survey your customers to gauge customer…